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Showing posts from March, 2026

Introduction to Sitecore Marketplace: Custom and Public Apps

In the evolving world of digital experience platforms, extensibility and flexibility are key. The Sitecore Marketplace is designed to meet this need by enabling developers and organizations to build, share, and use applications that enhance Sitecore capabilities, especially within Sitecore AI and XM Cloud environments. This blog explores what the Sitecore Marketplace is, its app types, benefits, and how developers can leverage it effectively. Sitecore Marketplace The Sitecore Marketplace is a centralized platform that allows organizations to extend and customize Sitecore AI by building and installing apps. These apps introduce new capabilities such as AI-powered features, analytics integrations, SEO tools, and more. It serves three main audiences: Developers – build and manage apps Admins/Owners – install and control app access End users (marketers, authors) – use apps to enhance workflows This makes Marketplace a collaborative ecosystem where innov...